AdvaMed and MassMEDIC:
Two Meetings You Should Attend in 2017
Maria Shepherd • President and Founder, Medi-Vantage
MassMEDIC and AdvaMed are two trade associations that lead the effort to advance medical
technology around the world. These organizations act as a common voice for medical device, orthopedics, diagnostics, and
health information technology companies.
MassMEDIC is the largest regional medical
device association in the United States, and
AdvaMed has a national and global presence in regions including Europe, India,
China, Brazil, and Japan. Both organizations have member companies that range
from the largest to the smallest medical technology innovators. The AdvaMed
annual meeting (recently renamed “The
MedTech Conference”) and the MassMEDIC Medtech Showcase, both held in
the fall every year, are two medical meetings with agendas completely dedicated to
the medical device industry.
Why This Is Important
The work AdvaMed and MassMEDIC do
on behalf of the medtech industry and the
statistics they provide are valuable indicators explaining how to plan and prepare
strategies to sustain growth in the industry.
At AdvaMed 2016, data were presented that
made it clear that the medical device start-up ecosystem, critical to the health and the
growth of medtech innovation, is at risk.
Medtech Innovation Is at Risk
According to statistics presented at AdvaMed 2016, U.S. venture capital investment has been declining since the early
1990s. Medtech venture capital activity
remains robust, but predominately in
later stage start-ups. This means that
the investment community is reducing
its risk by capitalizing more in the segment of mature start-ups, usually those
that have established a sales trajectory.
The high cost of medtech marketing and
sales present a challenge for early stage
entrepreneurs, who struggle to find funding to establish the sales curve desirable
to risk-averse investors.
Total Medtech Other
1978 - 2012
1978 - 2006
2006 - 2012
CHANGE IN MEDTECH COMPANY FORMATION